Skippers Transport is a Western Australian freight company that specialises in a number of different freight options across the state. Their website is a vital tool to attract new customers and is used as a portal for existing customers to place orders and get in contact.
Skippers engaged Bolt Blue Web & Marketing to re-design their website in 2017. Their previous website had been online for a long time but it delivered very few leads, was not mobile responsive and looked like a corporate website from the early 2000’s. The brief was to create a website that was simple, responsive and functional that delivered quote requests, phone calls and pick-up request bookings.
The site went live in July 2017 and in 12 months with no additional off-site SEO it has seen a 205% increase in monthly traffic. The conversion rate is at 4.25% and there is a steady supply of leads coming through each week.