Great Scarborough web design will take your business to the next level! Here at BoltBlue, we take a profit-driven approach to websites and deliver measurable results. Our job is to create solutions that will increase traffic, elevate engagement rates, generate leads and boost sales. From user experience to SEO and marketing messaging, we cover all the aspects of design while making sure that your website Scarborough is always up-to-date and effective.
Conversion is King when it comes to Scarborough web design. If someone is searching for what you sell and they get to your website then they should be contacting you and converting into a lead. Many websites are not set up to convert traffic into leads. We have a number of tried and tested strategies that we use on our website to ensure you have a high conversion rate. With most websites, we aim for a 5-10% conversion rate. Every industry is different, but we usually get a 3X – 10X improvement in conversion when we redevelop a website. This is a combination of getting the messaging right, making sure call to actions are clear and creating a design that is intuitive and user-friendly.
If your business isn’t making a lot of sales online, one of the principal reasons can be an outdated or ineffective website that doesn’t attract a lot of visitors or convert them to leads. The main problem is often that you don’t know how effective (or ineffective) your website is because you don’t have the insight into the key metrics. You should be able to measure its performance in dollars! There are three key metrics you need to know – how much quality traffic, the number of conversions and the total number of leads. BoltBlue takes these figures seriously! We will use the numbers to adjust and tweak the Scarborough website design making sure that delivers the best results.
You’ve probably heard that a website needs to have SEO done to it in order to rank well in the search engines. Whilst this is true, SEO is not just something you do ‘to’ a website, it’s something you build into it. At BoltBlue we refuse to ‘do’ SEO to an existing site we have not built because there are so many foundational things that need to be done to rank effectively. Our website designers Scarborough use the keywords, terms and phrases we want to rank for into account, the page structure, the messaging, the images and everything is created with the outlook for ranking effectively. We undertake Smart SEO, not just regular website SEO Scarborough. Instead of just ranking you for 10 keywords, we look holistically and rank you for as many keywords possible. As a result, you’ll get greater visibility, more traffic and more sales!
We can create top-notch content for your website! Great writing is crucial, which is why we are working with talented copywriters to ensure clear and consistent marketing messaging across your website. With catchy lines, effective messages and carefully chosen keywords and SEO-related phrases, you’ll quickly see tremendous progress. Professional copywriting can get you more conversions and improve the quality of leads!